Digital Products
-
What we learned building community products for iconic media brands
Unlocking value and modernizing legacy business models in the era of social media saturation.
-
Launch Lessons with Carly Buxton: Finding the community in a two-sided marketplace
How a product grows from a one-woman show to an AI-driven platform that supports both parents and experts
-
Launch Lessons with Amanda Rottier: Faith in the NYT Cooking community
The story behind the rise of the beloved NYT Cooking app.
-
How Strategy Can Drive Data Visualization
As tools for creating data visualization become more accessible, it’s even more important to focus on what happens before the graphic is built. Defining the audience. Aligning with strategic goals. Choosing compelling data. Telling a good story.
-
Community Products Need More Than an MVP
Why we go past the MVP to launch minimum lovable products for communities.
-
Launch Lessons with Emily Harburg: Building community and breaking down silos
How ‘a modern-day Clippy’ is changing how coworkers connect. Emily Harburg, Ph.D., is an expert at building community. As the co-founder and CEO of PairUp, she’s changing how distributed teams connect. PairUp uses AI to connect…
-
How a Start-Up Founder Manages Its Backlog
Finding the right balance between bug fixes, user feedback, tech debt, and new features took the Marathon team time and practice. Founder Josh Pensky shares what he learned through ten releases, thirteen sprints, and six months of trial and error.
-
How We Power Lovable Products with User Insights
User research is core to how Upstatement designs and develops digital experiences. It’s how we ensure that a product meets the needs of our clients—which are ultimately the needs of the audiences they hope to serve. We strive to develop products that resonate deeply with those audiences; we describe our MVPs as ‘Minimum Lovable Products.’ But what exactly makes a product lovable? To find out, we ask the right people the right questions, in the right way, at the right time.
-
Your GPU is a Place
Why knowing the geography of your motherboard matters when it comes to optimizing graphics and animation. If you’ve ever attempted a casual conversation with a graphics engineer, they’ve probably worked the word “shader” in somewhere. If pressed (and even if…
-
Using Data Visualization to Drive Change
How we helped Everytown turn legal surveys into a tool for change.