Upstatement’s Values
While it’s easy to see what we do, it’s harder to see how we do it. For that, we turn to our values. To understand how Upstatement shows up in the world, start here.
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What’s a community product, and why does it matter?
Of all the digital businesses and products that are out there, there’s one niche that’s become especially significant in the current digital market: community products. You’ve probably used at least one of the big ones, like Strava, YouTube,…
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Upstatement Roundtable: Why we’re wary of the ‘community-centered design’ label
A glimpse of our roundtable workshop We’ve been exploring how to tackle community-centered design without losing sight of the fact that communities are made up of individuals. What’s the right way to approach users in the context of communities, and…
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Sine o’ the Times
Prince. Animation. Math! Charlie Hoey on how you can make computers do beautiful things with a little math and wits alone.
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What we learned building community products for iconic media brands
Unlocking value and modernizing legacy business models in the era of social media saturation.
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How to turn tough topics into a meaningful brand story
For the climate space in particular, we have a real responsibility as storytellers to be as honest and transparent as possible. But through our work with climate start-ups and other clients who are tackling complex problems, we’ve found that that responsibility doesn’t conflict with our goals around brand-building.
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Find Your Brand By Building Backwards
We use an approach to branding that we call “brand through digital,” and it pays off in three ways.
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Launch Lessons with Carly Buxton: Finding the community in a two-sided marketplace
How a product grows from a one-woman show to an AI-driven platform that supports both parents and experts
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How we’re imagining the future of websites
Upstatement is imagining the future of websites. Follow along with our R&D diary as we prototype AI applications for the real world.
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Launch Lessons with Amanda Rottier: Faith in the NYT Cooking community
The story behind the rise of the beloved NYT Cooking app.
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How a Design System Can Transform a Higher Ed Brand
A design system is your brand in action. They help big systems not only stay on brand, but also provide the underlying technical infrastructure to ensure accessibility compliance and performance at scale.